Postmortem: Not Bad

December 9, 2014 |  by  |  Vantage  |  , , ,

 

Editor’s Note: Today is the final day of our Fall Campaign. As of 12:45PM, we’re 96 percent to our goal. That means we still need $550 to reach $15,000 total before the day is out. It’s imperative that we get there. To sweeten the deal for someone, we’ve added a new perk, a 20″X30″ print of Bradley Maule’s Philly skyline sunset, below, with the PNB letters still intact. You can have this ecstatic photograph, unframed, for a $275 donation to the campaign. Click HERE to donate at whatever level suits. But if you want Brad’s photograph, act now. There’s only one available.

That was then... | Photo: Bradley Maule

That was then… | Photo: Bradley Maule

... this is now. | Photo: Bradley Maule

… this is now. | Photo: Bradley Maule

Not a lot of hearts broke last month when the rest of the PNB sign atop One South Broad was removed. In August, a crew of helicopter pilots, mechanics on the building crown, and crane and truck operators on the ground needed the better part of a day to remove only one of the sign’s four sides; on November 15th, they finished the job in under an hour.

So with the PNB letters gone after nearly sixty years atop the 28-story building, One South Broad’s crown reverts to the one John T. Windrim gave it in his original, 1932 design. (The Athenaeum has a gorgeous drawing by Windrim of the building and crown in its entry at PAB.)

While the 16-foot, 3,000-pound letters are relatively minor in the grander scheme, their removal contributes to a broader chipping away of Philadelphia’s modernism. Sidney Hillman Center, Coward Shoes, Philadelphia Life Insurance Company, Liberty Bell Pavilion, New Market … they’ve all gone the way of Philadelphia National Bank (which, several mergers later, is now Wells Fargo, the main tenant of One South Broad). With their recent closures and sales, three late-modern buildings formerly in the School District of Philadelphia’s collection will probably join them in memory: George Pepper Middle School, University City High School, and William Penn High School. And tomorrow night at the central branch of the Free Library, Penn Praxis will host a discussion on the future of Love Park—a discussion that must address its Visitors Center, one of Philadelphia’s finest specimens of the period.

But should one have an interest in preserving a piece of local modernist history—and a place to put a 16-foot letter—one can do that. Jim Baum, a spokesman for Wells Fargo, indicates that they’re available. “We are holding on to several letters, including one complete set,” he said via email. “However, many of the letters were in such disrepair that our only alternative was to have them removed for their salvage value.”

Philadelphia is growing, and with that, to borrow a phrase from a local Pulitzer-winning architecture critic, comes a changing skyline. And boy is Philly’s changing—the giant tub at 18th & Arch is about to birth a giant Norman Foster tower that will be the tallest in Philadelphia, and West Philadelphia alone is growing its own skyline that could rival just about any city in the country outside of New York and Chicago, as you’ll see in Stephen Stofka’s story tomorrow here on the Daily.

The change at One South Broad is subtle, but it’s change all the same. From afar, few will even notice the letters missing after six decades atop the building. But from up close, like the view from City Hall’s observation deck and this one, from the 33rd floor of the Loews (whose own giant letters PSFS aren’t going anywhere), it does feel like something’s missing … yet seeing Windrim’s building crown as he intended it kinda makes that okay.

Use your left and right arrows to toggle back and forth between the “before” and the “after.”

Philly Skyline, PNB in situ | Photo: Bradley Maule

Philly Skyline, PNB in situ | Photo: Bradley Maule

Philly Skyline, post-PNB | Photo: Bradley Maule

Philly Skyline, post-PNB | Photo: Bradley Maule

About the author

Bradley Maule is co-editor of the Hidden City Daily and the creator of Philly Skyline. He's a native of Tyrone, Pennsylvania, and he's hung his hat in Shippensburg, Germantown, G-Ho, Fishtown, Portland OR, Brewerytown, and now Mt. Airy. He just can't get into Twitter, but he's way into Instagram @mauleofamerica.



4 Comments


  1. While I miss PNB and PSFS and Fidelity and Girard and the banks that once made this a real financial center, I won’t miss the letters, having now seen the crown as Windrim intended it.

  2. don’t miss them at all – i love the clean lines of the deco architecture as originally intended by the architect.

  3. I agree its not a big deal. But it might be fun to think about what could go on top of the bell tower in replacement of the letters; could be anything from serious to funny—a new home for our giant clothes pin, the worlds’ biggest pretzel—–anything except another soulless radio antenna.

  4. Speaking about “another soulless radio antenna,” search HC for ‘antenna’ to see my HC piece about the various antenna that were once on City Hall Tower (“William Penn’s Piercing Headache”).

Leave a Reply

Comment moderation is enabled, no need to resubmit any comments posted.

Recent Posts
From <em>Click</em> To Clink: A History Of Mug Shots In The Quaker City

From Click To Clink: A History Of Mug Shots In The Quaker City

September 20, 2018  |  Harry K's Encyclopedia

Harry K. gives us the backstory of Philadelphia's Rogues' Gallery, which has been tracking criminals in photographic form since the 1860s > more

Unlisted Philadelphia: Automobile Row

Unlisted Philadelphia: Automobile Row

September 18, 2018  |  Unlisted Philadelphia

Ben Leech spotlights unique and significant buildings not listed on the Philadelphia Register of Historic Places with his architectural illustration series, Unlisted Philadelphia. In this installment, he puts the pedal to the metal on Automobile Row > more

Abandoned Navy Hangar Prepares For Final Battle

Abandoned Navy Hangar Prepares For Final Battle

September 14, 2018  |  Last Light

A demolition study for the Mustin Field Seaplane Hangar at the Navy Yard puts a structural engineering landmark on notice. Michael Bixler takes us inside > more

Twitter Bot Reveals Revenue Loss From Tax Abatement

Twitter Bot Reveals Revenue Loss From Tax Abatement

September 13, 2018  |  News

Starr Herr-Cardillo catches up with the software engineer behind Philly Tax Abatements, a new Twitter account that aggregates the cost of City money lost to the 10-year tax abatement > more

Harvey Finkle: Photographer Seeks Justice For The Other

Harvey Finkle: Photographer Seeks Justice For The Other

September 10, 2018  |  Walk the Walk

New photography exhibition explores South Philly's Jewish communities and the city's transitioning immigrant populations. Joe Brin has the story > more

New Book Gives Insight Into Uncovering Philly History

New Book Gives Insight Into Uncovering Philly History

September 6, 2018  |  Vantage

Mickey Herr sits down with author and Philly historian extraordinaire Kenneth Finkel to discuss his new book, "Insight Philadelphia" > more