Tomorrow, from about noon until 2PM, you’ll be able to see first hand the proposed LCD lighting for the Lit Brothers Department Store Building at Eighth and Market.
The public viewing comes in advance of a hearing on the proposal in front of the architectural committee of the Philadelphia Historical Commission 9:00AM on Tuesday, 23 October 2012, in Room 578, City Hall. The meeting is open to the public.
Some clarification is needed. The mock-up will be up until the Historical Commission meeting on November 9th. The mock up does NOT show any lighting or how the moving digital signage lights will work — it only shows the “structure” that will hold the lights and that will be in the middle of the building where there are no lights. So when you look at it ask yourself the following:
1. Is it too tall?
2. Does it look like solid wall at certain times of day and from certain locations.
3. Do you REALLY want digital moving colored signs this large on this building?
John
Times Square is nice, but this is Philly and the sign sucks. Someone is always trying to New York us.
I believe there is nothing wrong with making Market East more attractive. I agree that Philadelphia needs to have its own characters. Adding a signage on top of Lit Brothers building can be one of the good effort.
So far, the image that Market East potrays has been a ghetto and unsafe place with unkempt streets, which are dead at night. Unfortunately, a lot of people translate it that the whole Philly is like that.
That was the image I got when I first got transplanted here. And that’s what my friends and family told me as they came and visited me.
We have to remember lot of tourists (like my family and friends) wont have any mean of transportation in the city. Hence, they will pick hotels in the areas where there are public transportation and close to major attractions. And one of the most common area is Market East unfortunately.